With the theme of "Creating a New Automobile Future Together", Toyota will participate in the 2024 (18th) Beijing International Automobile Exhibition with a new product lineup. In the rapidly changing Chinese market, Toyota has launched challenges in three aspects: electrification, intelligence and diversification, accelerating the localization process and achieving phased progress. This auto show will showcase the latest achievements of Chinese-style inheritance and evolution, so stay tuned.
In order to speed up the pace of localization and meet the needs of local users, Toyota has always adhered to the idea of "carrying out research and development closest to local consumers." As the latest achievement of localized research and development, two new models of the TOYOTA bZ pure electric exclusive series will make their global debut at this auto show. At the same time, high-profile smart electric hybrid dual-engine models such as the new 9th generation CAMRY, the new PRADO, the new CROWN, and the new SIENNA will also be launched.
Toyota continues to expand its Moments lineup and will join forces with leading Internet companies to deepen cooperation. In addition, the next-generation concept car will also make its debut in China. Through SDV (Software Defined Vehicle), we can meet the needs of different customers and provide personalized, more convenient and more enjoyable mobility.
Adhering to the concept of "Mobility for All (providing the freedom of mobility for everyone)", Toyota will display the high-performance sports brand GR's blockbuster models during the auto show, release new services for the elderly and people with disabilities, and will also It brings the latest cooperation progress between Toyota and Pony.ai in the field of L4 autonomous robotaxi.
A full range of products are ready for launch. Toyota comes with full sincerity and is committed to "mass production happiness" for everyone who pursues quality. We look forward to your visit to the Toyota booth and exploring the infinite possibilities of mobility together!
The original article was originally published on the WeChat public account (Toyota China): 2024 Beijing Auto Show | What will Toyota’s booth “show”?
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